WHERE WE STARTED

Our story

Founded in 1996, VIRA Insight is a premier design, engineering, and manufacturing firm dedicated to creating innovative retail solutions. For more than 29 years, we have partnered with leading retailers and brands to enhance the shopping experience through bespoke fixtures, furniture, and visual merchandising displays. Our expertise spans diverse offerings, including pop-up shops, signage, AR/VR design development, omni-channel solutions, and more. Renowned clients such as Walmart, Walgreens, CVS and e.l.f Beauty value our expertise, efficiency, and customer-focused approach, trusting us to handle their needs from concept to delivery.To thrive in a rapidly evolving global market, VIRA Insight has adopted a Multi-National Manufacturing Strategy. This strategy supports resilience and adaptability by leveraging operations across strategic regions, including our corporate headquarters in Lewisville, Texas, as well as facilities in China, Vietnam, Cambodia, India, and Malaysia. Our diversified supply chain ensures agility and precision, enabling seamless project execution customized to meet each client's unique requirements.With a legacy of excellence and a vision for the future, VIRA Insight is committed to redefining the retail experience, delivering innovative solutions that inspire and engage customers.

Our vision

To be the paramount leader, respected by our clients, and envied by our competition.

Our mission

Our mission is to create a culture where our people, partners and providers are connected and deeply committed to creating a successful journey with every client we serve.

Our values

We approach work and life with enthusiasm, bringing our best selves every day. We embrace bold ideas, set ambitious goals, and work as a team to make things happen.

VIBRANT


Embrace bold ideas. Set ambitious goals. Bring your best self.

INTENTIONAL


Envision the result. Anticipate challenges. Make a plan. Act with confidence.

RESPECTFUL


Listen before speaking. Extend grace. Practice empathy.

AGILE


Understand the problem. Gather data. Test ideas. Repeat until it's right.

WHAT MAKES US DIFFERENT

Our people


At the heart of our business is our international workforce of dedicated team members. From design concept to execution, they focus on our clients’ needs first, providing them with customized fixtures, furniture, equipment, loss prevention systems, and more.

MEET THE LEADERSHIP TEAM